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Real Estate

Exclusive real estate leads that take the site visit

Quick answer

Real estate lead generation is judged on site visits and meetings booked, not raw lead count. A campaign producing 500 cheap leads that nobody meets is worse than one producing 60 that fill your calendar. We optimise for the meeting.

Real estate · India & UAE315

Property leads at ₹16.91 cost per lead from ₹5,328 tracked spend, producing 15–20 serious residential and commercial opportunities.

Ticket size changes everything

A ₹40 lakh apartment and a ₹3 crore villa need completely different campaigns, creatives and qualification. We have run both — 104 leads at ₹69.44 for a Mumbai premium builder on a ₹2–3 crore ticket, and 500 qualified leads in 20 days for Gujarat real estate at a much lower cost per lead. Same platform, entirely different strategy.

The show-up rate problem

Real estate lives or dies on meeting show-up rate. We have built CRM-connected campaigns that reached a 60% meeting show-up rate from website leads — achieved through qualification, reminder sequences and feeding outcome data back into the ad platform so it learns who actually turns up.

Compliance by market

Property advertising rules differ sharply between the US, UAE and India — from fair housing restrictions on US audience targeting to RERA requirements in India. We structure campaigns to stay inside them from the start.

Frequently asked questions

Do you work with individual agents or only developers?

Both, though the economics differ. Developers and brokerages with a sales team usually see faster returns because they can work volume. Individual agents do better with a narrower geographic and price-band focus.

Can you help with US real estate targeting restrictions?

Yes. Meta restricts detailed demographic and location targeting for housing ads in the US. We build campaigns that perform inside the Special Ad Category rather than trying to work around it.

What about Dubai property leads?

We have run UAE real estate campaigns. The market is competitive and lead costs are higher than India, but ticket sizes and commissions are correspondingly larger.

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