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Local Service Businesses

Local Service Lead Generation

Quick answer

Your team cannot serve every postcode or job type. We help you attract enquiries in the areas you cover, for services you can profitably deliver, with an offer strong enough to move a neighbour who already has another provider.

Utsav Daga, Max Quality LeadsUtsav DagaStrategy leadBook a callWhatsApp us

Exclusive leads, never shared · 45+ brands

Trusted by 45+ brands across the UK, US, UAE and Canada

UK

Featured on Shark Tank India

Canada

UAE, India and more

Creative + landing page

How does our creative filter out poor leads?

In-house ad creative and the home materials landing page we built for a UK client: real photos, a clear offer and a short qualifying form.

Video creatives

What video ads do we make?

Short video creatives for Facebook and Instagram, made in-house. Muted previews; they play when you scroll to them.

  • New
    Bathroom showroom · presenter video ad
  • New
    Bathroom range walkthrough · presenter video ad
  • Housing disrepair · presenter video ad
  • Kitchen showroom walkthrough · video ad
  • Fitted kitchen walkthrough · video ad

Included

Where local service businesses lead generation breaks

What every campaign includes.

Step 01

Small audiences fatigue fast

A 10-mile radius around a US suburb might be 80,000 people. You will exhaust that audience in weeks. Local accounts need a faster creative refresh cycle than national ones — this is the single most common reason a local campaign that worked in month one dies in month three.

Step 02

Offer beats targeting locally

Everybody in the radius sees your ad eventually. What decides whether they act is whether the offer is worth leaving their current provider for. We spend more time on the offer than the audience for local accounts.

Step 03

Google Business Profile and paid together

For eligible local businesses, an optimised Google Business Profile plus Local Services or Search ads compounds. We set up the profile properly where the business genuinely qualifies under Google guidelines.

Step 04

Lead Generation

Facebook lead generation agency for UK businesses: exclusive, qualified leads from Meta and Google Ads, never shared. Pay per lead at £5 plus ad spend.

Step 05

Google Ads Management

Google Ads lead generation through Search, Performance Max and remarketing, aligned to landing pages and tracked to qualified leads and real revenue.

Step 06

SEO & AEO Websites

Conversion-focused websites engineered for Google and for AI answer engines, with schema, answer blocks and Google Business Profile setup included.

What to expect

What happens in the first 60 days?

  • A free 30-minute call reviewing your current local service businesses ads and lead flow
  • A custom local service businesses offer and creative written for your area and ticket size
  • Pixel, Conversions API and GA4 set up so every lead is tracked
  • Launch date confirmed once access, assets and tracking are ready
  • Exclusive local service businesses leads to your phone, inbox or CRM, never shared
  • Daily optimisation and a short monthly note on what changed and why

Mobile-first

How do leads reach your phone?

Most homeowners see your ad on a phone. Every creative and landing page is designed mobile-first, then tested on real devices.

Pricing

What does it cost?

Three simple plans. Your ad budget goes straight to Meta or Google, and every lead is yours alone.

Start here

Pay per lead

From£5per lead + your ad spend

No contract and no minimum fee. You choose your ad budget.

Typically £15–£20 per lead all-in

  • Leads go straight to your CRM, inbox or sheet
  • Qualifying questions in every lead form
  • You only pay for leads we generate
  • Meta ad spend is typically £10–£15 per lead (estimate)
See more
  • Ad spend is paid by you directly to Meta.
  • Good for testing a trade or area before you scale up.
  • The monthly lead guarantee covers our managed plans.
Start getting leads
Most popular

Lead Engine

From£499a month + your ad spend

Facebook and Instagram ads, fully managed for you.

  • Lead forms with qualifying questions
  • Custom offer and in-house ad creative
  • A live lead pipeline you can open any time
  • Founder-managed, with a monthly report
See more
  • Needs a minimum Meta ad spend of £700–£1,000 a month, paid to Meta.
  • Within your first two months you should have booked appointments and jobs, or we work a further 30 days free.
  • Full details on our guarantee terms page.
Book a free call
Done for you

Full service

25%of your ad spend

Minimum ad budget £2,000 a month.

Ads, creatives, reporting and scaling all handled

  • Meta and Google Ads run together
  • GoHighLevel CRM, pipelines and booking
  • Automatic WhatsApp, SMS and email follow-up
  • Reporting down to jobs won
See more
  • Pixel, Conversions API and GA4 tracking set up properly.
  • Landing pages built and tested.
  • Scope agreed in writing before we start.
Book a free call

Your first call is free. Ad spend is always paid by you directly to Meta or Google, never to us. Meta setup needs at least £700–£1,000 a month in ad spend; monthly management has a £499 minimum fee. Full pricing · Guarantee terms

Who runs it

Who works on your account?

  • Utsav DagaFounder
  • VDVivek DhobiProject Manager
  • In-house creativeCreative

What you'll get

Exclusive leads, made only for you

Most lead sites sell the same homeowner to several firms. We don't. Every lead from your campaign goes to you, and only you.

Book a free call

Made only for you

Your campaign runs for your trade, your area and your minimum job size. Nobody else is in it.

Never shared or resold

We never pass your enquiries to rival firms. No race to ring first, no price war on every quote.

Your money, your leads

You pay the ad spend, so every lead it brings in belongs to you. You keep the ad account and the data.

Less money wasted

No paying for homeowners who have already had three calls. Qualifying questions weed out time-wasters before they reach you.

More jobs won

When a homeowner only speaks to you, more of your quotes turn into work.

Why firms trust us

Every account is run by the founder, Utsav Daga, with a plain-words update each month.

Who we help

Which trades do we work with?

Hover over a trade to see the sort of ads we make. Tap to open that page.

Local Service Lead Generation: FAQs

Local can work on smaller budgets than national because the audience is small — but you still need enough conversion volume for the platform to optimise. For most local lead gen that means a floor around $600–$900 per month in ad spend.

If you have a real physical location or serve customers in person, yes, and it is often the highest-return free asset you own. If you are purely remote with no in-person interaction, you are not eligible under Google guidelines and should not try.

What our clients say

Reviews from our wider agency work (MaxLeadz)

5 Google reviews about lead generation, quoted verbatim from our Google Business Profile. MaxLeadz is the wider business behind Max Quality Leads; these reviewers are not UK installers.

Let's talk leads

Want leads that are worth calling back?

Message us on WhatsApp or book a free 30-minute call. We talk less and get on with the work.

Let's talk leads

Quick reply on WhatsApp, or pick a time.

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