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Education & Coaching

Education & Coaching Lead Generation

Quick answer

Education and coaching lead generation fails on show-up rate, not lead cost. Cheap webinar registrations from cold Meta traffic produce empty calendars. The fix is application friction, reminder sequences and optimising to the attended call rather than the opt-in.

Utsav Daga, Max Quality LeadsUtsav DagaStrategy leadBook a callWhatsApp us

Exclusive leads, never shared · 45+ brands

Trusted by 45+ brands across the UK, US, UAE and Canada

UK

Featured on Shark Tank India

Canada

UAE, India and more

Creative + landing page

How does our creative filter out poor leads?

In-house ad creative and the home materials landing page we built for a UK client: real photos, a clear offer and a short qualifying form.

Video creatives

What video ads do we make?

Short video creatives for Facebook and Instagram, made in-house. Muted previews; they play when you scroll to them.

  • New
    Bathroom showroom · presenter video ad
  • New
    Bathroom range walkthrough · presenter video ad
  • Housing disrepair · presenter video ad
  • Kitchen showroom walkthrough · video ad
  • Fitted kitchen walkthrough · video ad

Included

Where education & coaching lead generation breaks

What every campaign includes.

Step 01

The no-show problem

Coaches are stuck in an unpredictable cycle: a launch fills the calendar, then nothing. The usual culprit is optimising to the cheapest registration. We optimise to the attended call — application questions that add just enough friction, WhatsApp and email reminder sequences that fire automatically, and outcome data fed back to Meta so it finds people who actually turn up.

Step 02

Webinar, VSL or straight to call?

The right funnel depends on your price point. Under roughly $500, direct-to-checkout or low-ticket workshop funnels work. For $1,000–$5,000 offers, a webinar or VSL earns the trust the price needs. Above that, an application plus triage call filters for fit before your calendar takes the hit. We have run all three.

Step 03

Creative that sells transformation, not information

Course and coaching ads die when they list modules. They convert when they show the before-and-after state of the student — inside Meta's rules on income and results claims, which catch out most education advertisers. Compliant creative that still converts is a skill we have paid to learn so you do not have to.

Step 04

Lead Generation

Facebook lead generation agency for UK businesses: exclusive, qualified leads from Meta and Google Ads, never shared. Pay per lead at £5 plus ad spend.

Step 05

Facebook & Meta Ads Management

Facebook Ads lead generation and Meta Ads management for qualified leads, with creative, Pixel, CAPI, CRM feedback and account recovery handled properly.

Step 06

Google Ads Management

Google Ads lead generation through Search, Performance Max and remarketing, aligned to landing pages and tracked to qualified leads and real revenue.

What to expect

What happens in the first 60 days?

  • A free 30-minute call reviewing your current education & coaching ads and lead flow
  • A custom education & coaching offer and creative written for your area and ticket size
  • Pixel, Conversions API and GA4 set up so every lead is tracked
  • Launch date confirmed once access, assets and tracking are ready
  • Exclusive education & coaching leads to your phone, inbox or CRM, never shared
  • Daily optimisation and a short monthly note on what changed and why

Mobile-first

How do leads reach your phone?

Most homeowners see your ad on a phone. Every creative and landing page is designed mobile-first, then tested on real devices.

Pricing

What does it cost?

Three simple plans. Your ad budget goes straight to Meta or Google, and every lead is yours alone.

Start here

Pay per lead

From£5per lead + your ad spend

No contract and no minimum fee. You choose your ad budget.

Typically £15–£20 per lead all-in

  • Leads go straight to your CRM, inbox or sheet
  • Qualifying questions in every lead form
  • You only pay for leads we generate
  • Meta ad spend is typically £10–£15 per lead (estimate)
See more
  • Ad spend is paid by you directly to Meta.
  • Good for testing a trade or area before you scale up.
  • The monthly lead guarantee covers our managed plans.
Start getting leads
Most popular

Lead Engine

From£499a month + your ad spend

Facebook and Instagram ads, fully managed for you.

  • Lead forms with qualifying questions
  • Custom offer and in-house ad creative
  • A live lead pipeline you can open any time
  • Founder-managed, with a monthly report
See more
  • Needs a minimum Meta ad spend of £700–£1,000 a month, paid to Meta.
  • Within your first two months you should have booked appointments and jobs, or we work a further 30 days free.
  • Full details on our guarantee terms page.
Book a free call
Done for you

Full service

25%of your ad spend

Minimum ad budget £2,000 a month.

Ads, creatives, reporting and scaling all handled

  • Meta and Google Ads run together
  • GoHighLevel CRM, pipelines and booking
  • Automatic WhatsApp, SMS and email follow-up
  • Reporting down to jobs won
See more
  • Pixel, Conversions API and GA4 tracking set up properly.
  • Landing pages built and tested.
  • Scope agreed in writing before we start.
Book a free call

Your first call is free. Ad spend is always paid by you directly to Meta or Google, never to us. Meta setup needs at least £700–£1,000 a month in ad spend; monthly management has a £499 minimum fee. Full pricing · Guarantee terms

Who runs it

Who works on your account?

  • Utsav DagaFounder
  • VDVivek DhobiProject Manager
  • In-house creativeCreative

What you'll get

Exclusive leads, made only for you

Most lead sites sell the same homeowner to several firms. We don't. Every lead from your campaign goes to you, and only you.

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Made only for you

Your campaign runs for your trade, your area and your minimum job size. Nobody else is in it.

Never shared or resold

We never pass your enquiries to rival firms. No race to ring first, no price war on every quote.

Your money, your leads

You pay the ad spend, so every lead it brings in belongs to you. You keep the ad account and the data.

Less money wasted

No paying for homeowners who have already had three calls. Qualifying questions weed out time-wasters before they reach you.

More jobs won

When a homeowner only speaks to you, more of your quotes turn into work.

Why firms trust us

Every account is run by the founder, Utsav Daga, with a plain-words update each month.

Who we help

Which trades do we work with?

Hover over a trade to see the sort of ads we make. Tap to open that page.

Education & Coaching Lead Generation: FAQs

A raw registration can be very cheap and worthless. A booked, attended call with a qualified prospect costs more and is the only number worth managing. On the first call we work out your target cost per attended call from your price point and close rate.

Yes. Education advertising sits close to Meta's rules on personal attributes and income claims, and most restrictions we see in this niche are creative-triggered. We write inside the rules from day one.

Both. For physical institutes we add radius targeting, Google Business Profile optimisation and lead forms tuned for parent and student enquiries.

What our clients say

Reviews from our wider agency work (MaxLeadz)

5 Google reviews about lead generation, quoted verbatim from our Google Business Profile. MaxLeadz is the wider business behind Max Quality Leads; these reviewers are not UK installers.

Let's talk leads

Want leads that are worth calling back?

Message us on WhatsApp or book a free 30-minute call. We talk less and get on with the work.

Let's talk leads

Quick reply on WhatsApp, or pick a time.

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