Education and coaching lead generation fails on show-up rate, not lead cost. Cheap webinar registrations from cold Meta traffic produce empty calendars. The fix is application friction, reminder sequences and optimising to the attended call rather than the opt-in.
Short video creatives for Facebook and Instagram, made in-house. Muted previews; they play when you scroll to them.
NewBathroom showroom · presenter video ad
NewBathroom range walkthrough · presenter video ad
Housing disrepair · presenter video ad
Kitchen showroom walkthrough · video ad
Fitted kitchen walkthrough · video ad
Included
Where education & coaching lead generation breaks
What every campaign includes.
Step 01
The no-show problem
Coaches are stuck in an unpredictable cycle: a launch fills the calendar, then nothing. The usual culprit is optimising to the cheapest registration. We optimise to the attended call — application questions that add just enough friction, WhatsApp and email reminder sequences that fire automatically, and outcome data fed back to Meta so it finds people who actually turn up.
Step 02
Webinar, VSL or straight to call?
The right funnel depends on your price point. Under roughly $500, direct-to-checkout or low-ticket workshop funnels work. For $1,000–$5,000 offers, a webinar or VSL earns the trust the price needs. Above that, an application plus triage call filters for fit before your calendar takes the hit. We have run all three.
Step 03
Creative that sells transformation, not information
Course and coaching ads die when they list modules. They convert when they show the before-and-after state of the student — inside Meta's rules on income and results claims, which catch out most education advertisers. Compliant creative that still converts is a skill we have paid to learn so you do not have to.
Step 04
Lead Generation
Facebook lead generation agency for UK businesses: exclusive, qualified leads from Meta and Google Ads, never shared. Pay per lead at £5 plus ad spend.
Step 05
Facebook & Meta Ads Management
Facebook Ads lead generation and Meta Ads management for qualified leads, with creative, Pixel, CAPI, CRM feedback and account recovery handled properly.
Step 06
Google Ads Management
Google Ads lead generation through Search, Performance Max and remarketing, aligned to landing pages and tracked to qualified leads and real revenue.
What to expect
What happens in the first 60 days?
A free 30-minute call reviewing your current education & coaching ads and lead flow
A custom education & coaching offer and creative written for your area and ticket size
Pixel, Conversions API and GA4 set up so every lead is tracked
Launch date confirmed once access, assets and tracking are ready
Exclusive education & coaching leads to your phone, inbox or CRM, never shared
Daily optimisation and a short monthly note on what changed and why
Mobile-first
How do leads reach your phone?
Most homeowners see your ad on a phone. Every creative and landing page is designed mobile-first, then tested on real devices.
Your first call is free. Ad spend is always paid by you directly to Meta or Google, never to us. Meta setup needs at least £700–£1,000 a month in ad spend; monthly management has a £499 minimum fee. Full pricing · Guarantee terms
A raw registration can be very cheap and worthless. A booked, attended call with a qualified prospect costs more and is the only number worth managing. On the first call we work out your target cost per attended call from your price point and close rate.
Yes. Education advertising sits close to Meta's rules on personal attributes and income claims, and most restrictions we see in this niche are creative-triggered. We write inside the rules from day one.
Both. For physical institutes we add radius targeting, Google Business Profile optimisation and lead forms tuned for parent and student enquiries.
What our clients say
Reviews from our wider agency work (MaxLeadz)
5 Google reviews about lead generation, quoted verbatim from our Google Business Profile. MaxLeadz is the wider business behind Max Quality Leads; these reviewers are not UK installers.
“Hired Utsav for Meta Ads, and the lead quality was consistently good throughout, working with him for the past 2 years, and i recommend.”
PCPremkumar ChokkaGoogle review · MaxLeadz client
“working with utsav for more than 6 months and he is consistently providing great quality leads to us we recommend him for performance marketing service”
GFGrow FortunaGoogle review · MaxLeadz client
“I am working with maxleadz - utsav i hired him for lead generation and he did really good job provided us quality leads and i have already refered him to my friends! Keep the good work up utsav”
HHariGoogle review · MaxLeadz client
“If you are looking for Meta Ads or lead generation support, MaxLeadz is definitely worth checking out. Good experience overall.”
“Utsav handles everything with a level of ownership you rarely find in agencies; briefs are actioned the same day. If you want someone who treats your campaigns like his own, he is the right person.”
JGJayanth GGoogle review · MaxLeadz client
Let's talk leads
Want leads that are worth calling back?
Message us on WhatsApp or book a free 30-minute call. We talk less and get on with the work.
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