Fintech user acquisition optimised to installs delivers cheap users who never complete KYC. Optimising to registration, activation or first deposit costs more per install and dramatically less per revenue-producing user — and it requires the event tracking to be mapped before any budget is spent.
Short video creatives for Facebook and Instagram, made in-house. Muted previews; they play when you scroll to them.
NewBathroom showroom · presenter video ad
NewBathroom range walkthrough · presenter video ad
Housing disrepair · presenter video ad
Kitchen showroom walkthrough · video ad
Fitted kitchen walkthrough · video ad
Included
Where finance & trading apps lead generation breaks
What every campaign includes.
Step 01
The KYC cliff
Finance apps lose most users between install and verified account. If your campaigns optimise to the install event, the platform happily finds people who will never upload a document. We map the event ladder — install, registration, KYC complete, first transaction — and move optimisation deeper as volume allows.
Step 02
Compliance-first creative
Financial services advertising faces the strictest platform review there is: income claims, guarantees and screenshots of returns all trigger rejections and account flags. We write and design inside those rules, which keeps accounts alive and CPMs stable.
Step 03
Cohort truth
A monthly cohort view showing what each acquisition cohort did in week one and week four — registrations, funded accounts, revenue — is the only honest way to judge fintech acquisition. That is the report you get.
Step 04
Facebook & Meta Ads Management
Facebook Ads lead generation and Meta Ads management for qualified leads, with creative, Pixel, CAPI, CRM feedback and account recovery handled properly.
Step 05
Google Ads Management
Google Ads lead generation through Search, Performance Max and remarketing, aligned to landing pages and tracked to qualified leads and real revenue.
Step 06
App Installs & Registrations
App campaigns optimised for registration, activation and first revenue — not just installs.
What to expect
What happens in the first 60 days?
A free 30-minute call reviewing your current finance & trading apps ads and lead flow
A custom finance & trading apps offer and creative written for your area and ticket size
Pixel, Conversions API and GA4 set up so every lead is tracked
Launch date confirmed once access, assets and tracking are ready
Exclusive finance & trading apps leads to your phone, inbox or CRM, never shared
Daily optimisation and a short monthly note on what changed and why
Mobile-first
How do leads reach your phone?
Most homeowners see your ad on a phone. Every creative and landing page is designed mobile-first, then tested on real devices.
Your first call is free. Ad spend is always paid by you directly to Meta or Google, never to us. Meta setup needs at least £700–£1,000 a month in ad spend; monthly management has a £499 minimum fee. Full pricing · Guarantee terms
Once event volume is sufficient, yes. Below that threshold we optimise to registration or KYC-complete as a proxy and move deeper as data accumulates.
Meta for volume and cost, Google App Campaigns for intent and search coverage. The mix depends on your CAC ceiling and how strict your compliance team is about placements.
What our clients say
Reviews from our wider agency work (MaxLeadz)
5 Google reviews about lead generation, quoted verbatim from our Google Business Profile. MaxLeadz is the wider business behind Max Quality Leads; these reviewers are not UK installers.
“Hired Utsav for Meta Ads, and the lead quality was consistently good throughout, working with him for the past 2 years, and i recommend.”
PCPremkumar ChokkaGoogle review · MaxLeadz client
“working with utsav for more than 6 months and he is consistently providing great quality leads to us we recommend him for performance marketing service”
GFGrow FortunaGoogle review · MaxLeadz client
“I am working with maxleadz - utsav i hired him for lead generation and he did really good job provided us quality leads and i have already refered him to my friends! Keep the good work up utsav”
HHariGoogle review · MaxLeadz client
“If you are looking for Meta Ads or lead generation support, MaxLeadz is definitely worth checking out. Good experience overall.”
“Utsav handles everything with a level of ownership you rarely find in agencies; briefs are actioned the same day. If you want someone who treats your campaigns like his own, he is the right person.”
JGJayanth GGoogle review · MaxLeadz client
Let's talk leads
Want leads that are worth calling back?
Message us on WhatsApp or book a free 30-minute call. We talk less and get on with the work.
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