Facebook and Google Ads lead generation for US real estate, home services, local businesses and SaaS, delivering exclusive, qualified leads.
We work with US businesses across real estate, home services, local service brands and SaaS. You get senior strategy at a fraction of a US agency retainer, a small senior team personally on the account and calls scheduled in your time zone.
Exclusive leads, never shared · 45+ brands
UK
Featured on Shark Tank India
Canada
UAE, India and more
Real results
Documented totals across our client work. Meta and Google figures come from two different UK clients. Last updated Oct 2026.
Read the case studiesMax Quality Leads · documented totals
US lead generation
Re-roofs, repairs and storm damage in your zip codes.
OpenResidential solar and battery homeowners, qualified on ownership.
OpenAC, furnace and heat pump replacement enquiries.
OpenHomeowners with a budget and start date.
OpenFull remodels, shower conversions and accessible bathrooms.
OpenIndustries
A low cost per lead does not help if enquiries are shared, the wrong job type or never contacted. Our approach…
Tired of property enquiries with no matching budget, location or purchase timeframe? We build campaigns and le…
B2B and SaaS paid acquisition fails when it optimises to form fills. The platform will happily find you people…
Your team cannot serve every postcode or job type. We help you attract enquiries in the areas you cover, for s…
Education and coaching lead generation fails on show-up rate, not lead cost. Cheap webinar registrations from …
Ecommerce paid ads fail in the gap between reported and real: attribution inflation, duplicate events, returns…
Jewellery advertising works differently from ordinary ecommerce: the ticket is high, the purchase is emotional…
Fintech user acquisition optimised to installs delivers cheap users who never complete KYC. Optimising to regi…
Interior design lead generation lives or dies on qualification: a homeowner with a Pinterest board and no budg…
Creative + landing page
In-house ad creative and the home materials landing page we built for a UK client: real photos, a clear offer and a short qualifying form.
Video creatives
Short video creatives for Facebook and Instagram, made in-house. Muted previews; they play when you scroll to them.
Included
What every campaign includes.
US cost per click is among the highest in the world, and it keeps rising — so the businesses that win are not the ones with the biggest budgets, they are the ones that waste the least. The pattern we see in US accounts: strong spend, decent lead volume, and a sales team drowning in enquiries that never answer. The money is not lost at the click. It is lost between the form fill and the first phone call.
Three moves. First, qualification inside the form — timeline, budget band and ownership questions that cut volume and double answer rates. Second, speed-to-lead automation through GoHighLevel, so a 9pm form fill gets a text and an email inside two minutes, not a call at 11am. Third, CRM outcomes fed back into Meta and Google so the platforms learn what a closed deal looks like, not just a form fill. For housing, employment and credit advertisers we build inside Special Ad Category limits from day one instead of fighting them.
A typical US agency retainer starts around $2,500–$5,000 per month and your account is run by a junior media buyer eighteen months out of college. You pay us a fraction of that and the founder personally runs the account. The time difference works for you, not against you — overnight in the US is our working day, so optimisation and reporting are done before your morning coffee.
Housing, employment and credit advertising falls under Meta Special Ad Categories in the US, which removes most demographic and detailed location targeting. We build for that constraint rather than around it. CCPA and state-level privacy rules also shape how we set up tracking and consent.
Calls are scheduled in ET, CT, MT or PT. Reporting lands before your Monday morning. Between calls, WhatsApp and email — response inside your working day, not ours.
Invoiced in USD. Ad budget is paid by you directly to Meta and Google — we never hold your media spend.
What to expect
Mobile-first
Most homeowners see your ad on a phone. Every creative and landing page is designed mobile-first, then tested on real devices.
Channels
Where we have a documented number, we show it. Where we do not, we show how we work.
Pricing
Three simple plans. Your ad budget goes straight to Meta or Google, and every lead is yours alone.
From£5per lead + your ad spend
No contract and no minimum fee. You choose your ad budget.
Typically £15–£20 per lead all-in
From£499a month + your ad spend
Facebook and Instagram ads, fully managed for you.
25%of your ad spend
Minimum ad budget £2,000 a month.
Ads, creatives, reporting and scaling all handled
Your first call is free. Ad spend is always paid by you directly to Meta or Google, never to us. Meta setup needs at least £700–£1,000 a month in ad spend; monthly management has a £499 minimum fee. Full pricing · Guarantee terms
Who runs it
Utsav DagaFounderWhat you'll get
Most lead sites sell the same homeowner to several firms. We don't. Every lead from your campaign goes to you, and only you.
Your campaign runs for your trade, your area and your minimum job size. Nobody else is in it.
We never pass your enquiries to rival firms. No race to ring first, no price war on every quote.
You pay the ad spend, so every lead it brings in belongs to you. You keep the ad account and the data.
No paying for homeowners who have already had three calls. Qualifying questions weed out time-wasters before they reach you.
When a homeowner only speaks to you, more of your quotes turn into work.
Every account is run by the founder, Utsav Daga, with a plain-words update each month.
Who we help
Hover over a trade to see the sort of ads we make. Tap to open that page.
Yes. We run US lead generation for home services, real estate, local businesses and SaaS, with calls in ET, CT, MT or PT and invoicing in USD.
Yes. Every lead comes from campaigns run only for you and is never shared or resold to another business.
Housing, employment and credit advertisers in the US fall under Meta Special Ad Categories. We build campaigns inside those limits from day one.
Three plans (the first call is free): pay per lead (£5 per lead, quoted in USD for US clients), the Lead Engine plan from £499/month (Meta only) or full service quoted on the call. Your ad spend is paid by you directly to Meta and Google.
Reviews from our wider agency work (MaxLeadz)
“Hired Utsav for Meta Ads, and the lead quality was consistently good throughout, working with him for the past 2 years, and i recommend.”
“working with utsav for more than 6 months and he is consistently providing great quality leads to us we recommend him for performance marketing service”
“I am working with maxleadz - utsav i hired him for lead generation and he did really good job provided us quality leads and i have already refered him to my friends! Keep the good work up utsav”
“If you are looking for Meta Ads or lead generation support, MaxLeadz is definitely worth checking out. Good experience overall.”
“Utsav handles everything with a level of ownership you rarely find in agencies; briefs are actioned the same day. If you want someone who treats your campaigns like his own, he is the right person.”
Let's talk leads
Message us on WhatsApp or book a free 30-minute call. We talk less and get on with the work.
