Max Quality Leads logoMax Quality LeadsBook a call
Free resources · no sign-up

Free Marketing Guides for UK Home Improvement Companies

Seven practical PDF playbooks for UK trades: Facebook ad templates, a 12-month ad plan, lead follow-up, referrals, trust and local marketing. Download any of them free, no email needed.

Utsav Daga, Max Quality LeadsUtsav DagaStrategy leadBook a callWhatsApp us

Exclusive leads, never shared · 45+ brands

Trusted by 45+ brands across the UK, US, UAE and Canada

UK

Featured on Shark Tank India

Canada

UAE, India and more

Download library

Seven free PDFs

Built from the campaigns, follow-up systems and local tactics we run for home improvement businesses.

  • Home Improvement Facebook Ad Blueprint

    Seven fill-in-the-bracket Facebook ad templates for trades, plus a six-step method for writing your own high-intent ads.

    Download PDF: Home Improvement Facebook Ad Blueprint
  • 12-Month Ad Consistency Plan

    A year-round calendar for running direct offers, awareness, content, lead magnets and retargeting so your pipeline never dries up.

    Download PDF: 12-Month Ad Consistency Plan
  • Lead Follow-Up & Booking System

    Speed-to-lead rules, a GoHighLevel automation map, 14-day SMS/WhatsApp/email sequence and a booking call script.

    Download PDF: Lead Follow-Up & Booking System
  • Referral Programme Ideas for Home Improvement Businesses

    Eight referral programme ideas with suggested £ rewards, simple rules, scripts and GoHighLevel tracking.

    Download PDF: Referral Programme Ideas for Home Improvement Businesses
  • Trust-Building Cheat Sheet for Home Improvement Ads

    The five-layer trust stack, ten trust-building ad ideas, copy do's and don'ts, a review engine and a 30-day plan.

    Download PDF: Trust-Building Cheat Sheet for Home Improvement Ads
  • Unique Local Marketing Strategies Playbook

    Google Business Profile, Nextdoor, partnerships, community groups and street-level tactics to dominate your local area.

    Download PDF: Unique Local Marketing Strategies Playbook
  • The Ultimate Home Improvement Marketing Cheat Sheet

    46 practical tips across offers, Meta and Google ads, creative, trust, follow-up, local marketing and the numbers that matter.

    Download PDF: The Ultimate Home Improvement Marketing Cheat Sheet

Free to download and share inside your business.

Pricing

What does it cost?

Three simple plans. Your ad budget goes straight to Meta or Google, and every lead is yours alone.

Start here

Pay per lead

From£5per lead + your ad spend

No contract and no minimum fee. You choose your ad budget.

Typically £15–£20 per lead all-in

  • Leads go straight to your CRM, inbox or sheet
  • Qualifying questions in every lead form
  • You only pay for leads we generate
  • Meta ad spend is typically £10–£15 per lead (estimate)
See more
  • Ad spend is paid by you directly to Meta.
  • Good for testing a trade or area before you scale up.
  • The monthly lead guarantee covers our managed plans.
Start getting leads
Most popular

Lead Engine

From£499a month + your ad spend

Facebook and Instagram ads, fully managed for you.

  • Lead forms with qualifying questions
  • Custom offer and in-house ad creative
  • A live lead pipeline you can open any time
  • Founder-managed, with a monthly report
See more
  • Needs a minimum Meta ad spend of £700–£1,000 a month, paid to Meta.
  • Within your first two months you should have booked appointments and jobs, or we work a further 30 days free.
  • Full details on our guarantee terms page.
Book a free call
Done for you

Full service

25%of your ad spend

Minimum ad budget £2,000 a month.

Ads, creatives, reporting and scaling all handled

  • Meta and Google Ads run together
  • GoHighLevel CRM, pipelines and booking
  • Automatic WhatsApp, SMS and email follow-up
  • Reporting down to jobs won
See more
  • Pixel, Conversions API and GA4 tracking set up properly.
  • Landing pages built and tested.
  • Scope agreed in writing before we start.
Book a free call

Your first call is free. Ad spend is always paid by you directly to Meta or Google, never to us. Meta setup needs at least £700–£1,000 a month in ad spend; monthly management has a £499 minimum fee. Full pricing · Guarantee terms

Free resources: questions answered

Yes. Every PDF downloads straight away. No email, no form and no sign-up.

UK home improvement businesses: kitchen and bathroom fitters, roofers, solar installers, window and door companies, builders and other trades who want more qualified enquiries.

Yes. Book a free 30-minute call or WhatsApp us and we will look at your ads, follow-up and local presence, and tell you what to fix first.

What our clients say

Reviews from our wider agency work (MaxLeadz)

5 Google reviews about lead generation, quoted verbatim from our Google Business Profile. MaxLeadz is the wider business behind Max Quality Leads; these reviewers are not UK installers.

Let's talk leads

Want leads that are worth calling back?

Message us on WhatsApp or book a free 30-minute call. We talk less and get on with the work.

Let's talk leads

Quick reply on WhatsApp, or pick a time.

WhatsApp usBook a call

We use cookies for analytics and advertising (GA4, Meta Pixel, Microsoft Clarity). Nothing loads until you choose. “Allow all” turns them on; “Reject” keeps only what the site needs. Cookie notice