Pay per lead is £5 per lead plus your ad spend, with no minimum. Monthly management has a minimum fee of £499. Full service is 25% of ad spend with a minimum ad budget of £2,000 a month. Ad spend is always paid by you directly to Meta or Google.
Last updated: October 2026
Pricing
Three simple plans. Your ad budget goes straight to Meta or Google, and every lead is yours alone.
From£5per lead + your ad spend
No contract and no minimum fee. You choose your ad budget.
Typically £15–£20 per lead all-in
From£499a month + your ad spend
Facebook and Instagram ads, fully managed for you.
25%of your ad spend
Minimum ad budget £2,000 a month.
Ads, creatives, reporting and scaling all handled
Your first call is free. Ad spend is always paid by you directly to Meta or Google, never to us. Meta setup needs at least £700–£1,000 a month in ad spend; monthly management has a £499 minimum fee. Full pricing · Guarantee terms
Our fee is £5 for each lead we generate, plus the ad spend you pay directly to Meta or Google. There is no minimum fee and no contract length: you choose how much to spend. Typical current Meta ad spend is £10 to £15 per lead depending on trade and area, so a lead typically costs £15–£20 all-in. That range is an estimate, not a promise.
Lead Engine is our most popular plan. Monthly management has a minimum fee of £499 a month plus ad spend, so Lead Engine is from £499 a month plus ad spend: we set up and run your Facebook and Instagram ads, write the offer and creative, and send qualified leads to your inbox, sheet or CRM. It covers Meta only. The Lead Engine plan needs a minimum ad spend of £700 to £1,000 a month, paid directly to Meta.
Full service is 25% of ad spend with a minimum ad budget of £2,000 a month. It adds GoHighLevel CRM, automated WhatsApp, SMS and email follow-up, Meta and Google Ads together, tracking and landing pages. The exact scope is agreed in writing before we start.
Our published Meta case for a UK fitted-interiors client averages £28.17 per lead (£51,269 ad spend for 1,820 leads). That figure covers the first year, including the testing period. Typical current Meta ad spend on this type of account is £10 to £15 per lead, plus our £5 fee on pay per lead.
A qualified lead is one that answers the call, discusses their requirement with you, and has a budget that meets your stated minimum. For example, if you only take projects of £5,000 or more, we target and qualify for that budget before the lead reaches you.
We guarantee 50+ qualified leads every month. If we deliver fewer in any month, we work for free for the next 30 days. Within your first two months you will also have booked appointments and jobs won from those leads. If not, we work free for a further 30 days. Full terms are on our guarantee page.
You do, directly to Meta or Google, from your own payment method. We never hold or mark up your ad budget. Our fees are invoiced separately; see our payment terms.
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